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	<title>Marketing, ballet, sports, piano &#187; Search Engine PPC Internet Marketing</title>
	<atom:link href="http://robkeating.com/category/search-engine-ppc-internet-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://robkeating.com</link>
	<description>life of Rob Keating</description>
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		<title>Are You Tracking Your Keywords?</title>
		<link>http://robkeating.com/are-you-tracking-your-keywords/</link>
		<comments>http://robkeating.com/are-you-tracking-your-keywords/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 23:19:35 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Adwords]]></category>
		<category><![CDATA[Search Engine PPC Internet Marketing]]></category>
		<category><![CDATA[ppc keyword tracking]]></category>
		<category><![CDATA[stats tracking]]></category>

		<guid isPermaLink="false">http://robkeating.com/?p=78</guid>
		<description><![CDATA[What is the difference between an affiliate that is pumping money into PPC campaigns with little return and the Super Affiliate making heaps of cash? In most cases it is keyword tracking. You can give two people the exact same keywords, adword ads and the same product to promote. One can lose money while the [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://my.statsjunky.com/z/61/CD11326/&amp;dp=399&amp;subid1=rkbl2"><img class="aligncenter" src="http://my.statsjunky.com/42/11326/61/&amp;dp=399&amp;subid1=rkbl2" border="0" alt="StatsJunky" /></a></p>
<p>What is the difference between an affiliate that is pumping money into PPC campaigns with little return and the Super Affiliate making heaps of cash?</p>
<p>In most cases it is keyword tracking. You can give two people the exact same keywords, adword ads and the same product to promote. One can lose money while the other one turns it into a cash cow.</p>
<p>The key to making a profit in affiliate marketing or any marketing where you use keywords is tracking. If you track at the keyword level you can see just what keywords make you money and what are the losers.</p>
<p>Once you have this information it is just a matter of turning of the losers and then ramping up the winners and you have profits. So often I have heard from the big time players that they are making most of their money just from a few keywords.</p>
<p>Just how do they know this? Tracking is the answer. They might start with thousands of keywords but with tracking and testing they eliminate the losers and stick with the winning keywords.</p>
<p>There are plenty of tracking solutions out there on the market today. Some I have personally used include prosper 202, Affiliates Prophet just to name a few.</p>
<p>Recently I have come across a program that is so simple to use, yet so powerful it makes it a no brainer to use. You just choose you ppc program, enter your details then add any affiliate networks you are using and the program does the rest.</p>
<p>It can literally save you hours of work a day. In some cases I have heard about fulltime workers being laid off as this program can do all the grunt work in minutes.</p>
<p>Does going to your affiliate programs and downloaded your stats and then dumping them into a spreadsheet sound familiar to you? If it does you know just how much of a pain this is. I am sure you have better things to do with your time each day. If you do then what is the answer?</p>
<p>Stats Junky! That is the tool I now use and love for tracking my commissions and ppc costs. It has everything all in one easy to use interface. I have been using the program for a few months now and I love it.</p>
<p>You can actually download it for free and try it for yourself. If at the end of your trial you don&#8217;t love it just get rid of it. If on the other hand you see the power behind the program you should sign up for the service.</p>
<p style="text-align: center;">To download you copy of Stats Junky click the banner below.<br />
<a href="http://my.statsjunky.com/z/61/CD11326/&amp;dp=399&amp;subid1=rkbl2"><img class="aligncenter" src="http://my.statsjunky.com/42/11326/61/&amp;dp=399&amp;subid1=rkbl2" border="0" alt="StatsJunky" /></a></p>
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		<title>PPC Spy Tools</title>
		<link>http://robkeating.com/ppc-spy-tools/</link>
		<comments>http://robkeating.com/ppc-spy-tools/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 22:08:43 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Search Engine PPC Internet Marketing]]></category>
		<category><![CDATA[google cash detective]]></category>
		<category><![CDATA[keywordspy]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[spyfu]]></category>

		<guid isPermaLink="false">http://robkeating.com/?p=76</guid>
		<description><![CDATA[To get ahead in the the world of Pay Per Click you need some inside intelligence. You can&#8217;t just rely on going into campaigns blind. To help you find profitable keywords and actual campaigns that are making their owners money right now you need a keyword spy tool. Some of the choices out there include [...]]]></description>
			<content:encoded><![CDATA[<p>To get ahead in the the world of Pay Per Click you need some inside intelligence. You can&#8217;t just rely on going into campaigns blind.</p>
<p>To help you find profitable keywords and actual campaigns that are making their owners money right now you need a keyword spy tool. Some of the choices out there include SpyFu, Google Cash Detective and KeywordSpy.</p>
<p>What you can do with these tools is enter some keywords and they will show some nifty insider information. You can potentially find the super affiliate campaigns and learn from what they are doing. This gives you a huge head start. You don&#8217;t want to spend your money testing campaigns and keywords when someone has already done the work for you.</p>
<p>Some things to look for when using the ppc spy tools is a campaign that has been in use for 30 days or more. If you see the same ads day after day you have to think that it is making money or the person is just too lazy to care and does not take down a losing campaign.</p>
<p>Something that is fun to do with the spy tools is to enter a domain name and then see all the keywords that site is using in paid advertising.</p>
<p>This article is just a quick introduction to the spy tools you could use. Check back for some insider info in the days ahead.</p>
]]></content:encoded>
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		<title>Can giveaways help build your list?</title>
		<link>http://robkeating.com/can-giveaways-help-build-your-list/</link>
		<comments>http://robkeating.com/can-giveaways-help-build-your-list/#comments</comments>
		<pubDate>Tue, 19 Feb 2008 03:58:58 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[Adwords]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Search Engine PPC Internet Marketing]]></category>

		<guid isPermaLink="false">http://robkeating.com/can-giveaways-help-build-your-list.htm</guid>
		<description><![CDATA[They sure can! Right now I am taking part in the Daddys Birthday Giveaway. The Giveaway is being hosted by Odinn Sorensen who has quit his regular job &#8220;to create the life of my dreams&#8221;. The aim of giveaway events is to build email lists for the contributors and to giveaway great free stuff for [...]]]></description>
			<content:encoded><![CDATA[<p>They sure can! Right now I am taking part in the <a href="http://www.daddybirthday.com/giveaway/members.php?id=521">Daddys Birthday Giveaway</a>. The Giveaway is being hosted by Odinn Sorensen who has quit his regular job &#8220;to create the life of my dreams&#8221;.</p>
<p>The aim of giveaway events is to build email lists for the contributors and to giveaway great free stuff for the members. In the past I have added close to a 1000 people in a few days to one of my lists.</p>
<p>Simon Leung a former employee of Google actually got himself over 5000 people on his list from a giveaway promotion. He used a combination of the giveaway and Adwords to build the list. He shows you how he did this step by step in his <a href="http://www.adwordslistbuilding.com/vip/1587">Adwords List Building</a> product.</p>
<p>I have purchased this product for myself and highly recommend it as it gives you a solid understanding of Adwords and how Google as a company treats internet marketers. If you are looking at getting into Search Engine PPC internet marketing Simon Leung&#8217;s guide is money well spent.</p>
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		<title>Patriots Fall at Final Hurdle</title>
		<link>http://robkeating.com/patriots-fall-at-final-hurdle/</link>
		<comments>http://robkeating.com/patriots-fall-at-final-hurdle/#comments</comments>
		<pubDate>Mon, 04 Feb 2008 03:45:06 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Search Engine PPC Internet Marketing]]></category>

		<guid isPermaLink="false">http://robkeating.com/patriots-fall-at-final-hurdle.htm</guid>
		<description><![CDATA[Superbowl XLII was a thriller. The Giants ruined the Patriots attempt to have a perfect season. The final score was 17-14 with the winning touchdown coming in the last minute. It must be heartbreaking for the Patriots players and fans to go so close to the perfect season. The Patriots season goes to show it [...]]]></description>
			<content:encoded><![CDATA[<p>Superbowl XLII was a thriller. The Giants ruined the Patriots attempt to have a perfect season. The final score was 17-14 with the winning touchdown coming in the last minute. It must be heartbreaking for the Patriots players and fans to go so close to the perfect season.</p>
<p>The Patriots season goes to show it is tough being perfect. This is important to look at also in terms of internet marketing. Are you the type of person always looking to have the perfect website or write the perfect article and just end up getting nothing done?</p>
<p>Internet marketing allows you to seek the best outcome in your marketing efforts however it does not take perfection to be a success. An important aspect of marketing is testing and tracking. For instance if you have an adwords ad you should never just have one version of an ad.</p>
<p>Always have two versions of your ad and test the two ads side by side. After running them for a while check the performance stats and then delete the low performing ad text. Replace this to try to beat the best performer. Another use of multiple ads for the same ad group or keyword is that you can send the user to a different landing page to test variations.</p>
<p>Another interesting thing to come out of the Superbowl is the advertising. Companies pay millions for just 30 seconds of fame during the breaks. I wonder if the advertising executives that decide to spend these millions can tell us just how effective the ads were in attracting customers.</p>
<p>Internet marketers have a huge advantage as they can also use tracking to see just what ads brought in the customers. If you are advertising and not tracking results you are throwing cash away. There are various methods to track advertising. The key is to always test and track performance. Search engine PPC Internet marketing if done right can be the most effective form of advertising.</p>
<p>Internet marketers do not need to be perfect. They just need to be willing to get things done and always learn. It is alright to make mistakes so long as you learn from the mistake and look to improve. The key thing I want you to go away with is test, test and test some more.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Freebie Seeker or Serious About Your Business?</title>
		<link>http://robkeating.com/freebie-seeker-or-serious-about-your-business/</link>
		<comments>http://robkeating.com/freebie-seeker-or-serious-about-your-business/#comments</comments>
		<pubDate>Sat, 08 Dec 2007 12:59:59 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Search Engine PPC Internet Marketing]]></category>

		<guid isPermaLink="false">http://robkeating.com/freebie-seeker-or-serious-about-your-business.htm</guid>
		<description><![CDATA[Hi Visitor Are you just a freebie seeker or are you serious about taking your business to the next level? Maybe you are still just looking to earn your first dollar online? Either way I have something for you. Freebie Seekers Read This Follow the link below and sign up for the Portal Feeder Priority [...]]]></description>
			<content:encoded><![CDATA[<p>Hi Visitor</p>
<p>Are you just a freebie seeker or are you serious about taking your business to the next level? Maybe you are still just looking to earn your first dollar online?</p>
<p>Either way I have something for you.</p>
<p>Freebie Seekers Read This</p>
<p>Follow the link below and sign up for the Portal Feeder Priority Notification List. After doing so you will be sent<br />
a link for &#8220;Market Research the EBay Way!&#8221;. You can then unsubscribe.</p>
<p><a href="http://www.robkeating.com/recommends/PF_ebay">http://www.robkeating.com/recommends/PF_ebay</a></p>
<p>Serious Business Builders Read This</p>
<p>You also follow the link below and sign up for the Portal Feeder Priority Notification List. You get the Ebay bonus but you don&#8217;t unsubscribe. You watch out for the all important message from Portal Feeder letting you know the doors are open.</p>
<p>http://www.robkeating.com/recommends/PF_ebay</p>
<p>You join Portal Feeder and follow the step by step plans they have waiting inside. You also make use of all the<br />
tools to promote your site to the max. You ask questions on the forum and act on the advice you are given.<br />
Your learn about Search Engine PPC Internet Marketing. You go crazy with Adwords and make a killing&#8230;</p>
<p>Which one are you?</p>
<p>Portal Feeder will be opening up for new memberships real soon.</p>
<p><a href="http://www.robkeating.com/recommends/PF_ebay">http://www.robkeating.com/recommends/PF_ebay</a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Search Engine PPC Internet Marketing</title>
		<link>http://robkeating.com/search-engine-ppc-internet-marketing/</link>
		<comments>http://robkeating.com/search-engine-ppc-internet-marketing/#comments</comments>
		<pubDate>Tue, 25 Sep 2007 09:42:39 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Search Engine PPC Internet Marketing]]></category>
		<category><![CDATA[traffic generation]]></category>

		<guid isPermaLink="false">http://robkeating.com/search-engine-ppc-internet-marketing.htm</guid>
		<description><![CDATA[If you are looking to boost your traffic there is no better way than using Search Engine PPC Internet Marketing. Teaming up with an internet giant such as google can give you a huge boost in your marketing efforts. One thing you need to be aware of is that Pay Per Click (PPC) internet marketing [...]]]></description>
			<content:encoded><![CDATA[<p>If you are looking to boost your traffic there is no better way than using Search Engine PPC Internet Marketing. Teaming up with an internet giant such as google can give you a huge boost in your marketing efforts.</p>
<p>One thing you need to be aware of is that Pay Per Click (PPC) internet marketing is not something you just grab a huge list of keywords and then load that into Adwords. You need to be selective with the keywords you use in your Search Engine PPC Internet Marketing efforts. Research the keywords that apply to your product or service you are marketing.</p>
<p>Once you have setup your google or yahoo ppc campaign you need to carefully track your ad performance. You also need to know what keywords are converting. You want to ramp up the marketing efforts on keywords getting a good clickthrough and dump the poor performing keywords.</p>
<p>If you find you are getting the traffic you desire by using Internet Marketing and Search Engine PPC you need to know your conversion rates. All the traffic in the world is useless if you cannot turn it into profit.</p>
<p>Recently I came across a great free resource which teaches you how to effectively use Adwords for your Search Engine PPC Internet Marketing. If you go to www.adwordsscience.com you can read all about it.</p>
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